If you haven’t noticed, the internet is quickly becoming a channel for the masses to impart their wisdom. But the design-by-committee approach is stigmatized by the idea that many unique perspectives can only be a hindrance, hence the adage “A camel is a horse designed by committee.” But if you doubt the abilities of the ‘crowd’ to make good decisions and produce quality products, just take a look at Wikipedia.
In just a few years since its founding in 2001, the free online encyclopedia is now the most popular reference work in existence. Its 21+ million articles are written, edited, and corrected by volunteers. Despite the problems that are sure to arise in such an openly collaborative project (they claim about 100,000 regular contributors), a 2005 study conducted by the journal Nature has shown Wikipedia’s reliability as a reference work could go head to head with Britannica.
Another example is the website Kickstarter. Launched in 2009, Kickstarter uses crowd funding to encourage creativity and entrepreneurialism while minimalizing risk to contributors. This endeavor has been largely successful, with over $380 million pledged to various projects as of October 2012. Between Wikipedia and Kickstarter, I think the power of the crowd is becoming more and more evident.
Is it any wonder that we at the Apiary Fund would trust you, the crowd, with our money?